Mercedes-Benz

The new A-Class Sedan

Role Creative Direction
Category Automotive
Country Worldwide
Year 2018

This is a POC (proof of concept) for a new video mobile ad format called "Header".

The video starts in 30% height and when the user scroll down the video goes to 15% height in overlay of the content.

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Demo interactive

Stack used

  • Framer Studio (coffeeScript)

  • Photoshop

  • After Effects

Get more POC ad format - contact me